You make a feature film and run up a lot of debt. So now you have to sell it!
Option 1 - Find a Distributor - For low budget films under $250K most Distributors will offer you a 7 year contract but will not offer an advance payment known as a Minimum Guarantee (MG). Additionally the contract will ensure the Distributor gets their expenses paid before the filmmaker gets paid. While higher film budgets may receive an MG and ongoing royalties, for the majority of filmmakers the MG is the only payment they will ever receive.
Option 2 - Self distribute on VOD - Aggregators are used to upload your film to VOD. However Aggregators are not regulated and many are financially unstable! If they file for bankruptcy it can take years before you get your film rights back.
Option 3 - Sell on Amazon Prime - You can upload your film onto Amazon Prime but they will only pay $0.01 for every hour watched. If your film cost $50K, you'll need at least 5,000,000 people to watch it to break-even.
The independent film distribution model is financially broken.
Option 4 - Distribute via Apps - Now there is a new distribution model for Independent Films and it's a free, open source, cell phone solution! Customers download an App which contains the film along with any other digital assets the filmmaker wants to sell. Filmmakers get 70% of each sale, which is paid immediately, and they also get access to an audience of 5 Billion people.
Indie creates a film, additional footage, photos and assets to use with our free template
Indie hires a programmer to build a new App and upload it to the Indie's App Store account
Indie use Apple & Google's free consoles to send notifications, promote & collect revenue
Audience can download Apps, purchase, make comments and receive promotional notifications
This new distribution model enables Independent Film Producers to do the following;
Comparison of distribution methods to recoup a $50K and a $500K film
|Example Co||Any||Any||Prime||Apple Google|
|Revenue per customer||No MG $0||$0.008||$0.01||$0.70|
|Audience $50K film*||NA||6.25M||5M||714K**|
|Break-even $50K film*||No MG $0||6.25M x0.008 =$50K||5M x0.01 =$50K||714K/10 x0.70 =$50K|
|Break-even $500K film*||MG $100K||62M x0.008 =$500K||50M x0.01 =$500K||7M/10 x0.70 =$500K|
* The number of audience required to ensure the film breaks even
** Assumes only 1 in 10 who watch the free film then purchase the alternative ending. Cost is $1:00 and the Indie gets $0:70
Social Media is entwined within our Apps so you can use it to build up an audience
FilmOnPhone is an open source project sponsored by Shooting Film and UI UX Design. Shooting Film contributed the feature film Glia and UI UX Design have contributed the open source iOS and Android Apps. Here is how the feature film Glia used this new mobile distribution model;
This is how Glia used mobile film distribution, there may be other models you wish to try.
Download the FREE app and watch Glia FREE - 90mins no ads.
Then play the Quiz! Get 22 out of 30 correct and watch an alternative ending for FREE.
If you can't get 22 correct, just pay a small fee to watch it.
View App Screenshots
Get Glia (Original Motion Picture Soundtrack).
Click on a link below
We decided make the Glia App Templates a free and open source project on GitHub so that other filmmakers can benefit from this new distribution model.
Download the free open source code https://github.com/UIUXDesignLtd
You can use the form to contact us or send us an email